Blog Archives

Want It Abhi – 5 Things that Drive Gen Y

Gen YThey are restless, wild and free. They have their own way of dealing with life and they even have their own lingo. Yes, we are talking about Gen Y, the strong gust of youthful energy, ready to change the world and stand for everything they believe in. Their values, beliefs and attitude towards life are sometimes being criticized but they remain unaffected.

“When I was a kid, my father used to buy me three pair of shoes in a year, one on my birthday, one for my school and the best pair for the pujas. But things are different now, my son doesn’t wait for my approval to buy stuff. He just orders it online and I have to pay for it,” says Sudip Ganguly, an IT Professional. This generation is used to take things for granted and are sometimes ungrateful. They believe they are entitled to certain things and getting them is no big deal.

Here are 5 things that drive the lives of Gen Y:

a. The Fame Game: They have a strong urge of being famous at any cost. Popularity is a thing of prime importance and nothing comes before it.

b. YOLO: This is the short form of You Only Live Once, a philosophy that guides the young generation. They live in the moment and want to enjoy it to the fullest.

c. Move On: They seem unaffected by the ups and downs of life, moving forward with newer zeal, without dwelling about the past. Be it a broken relationship or some other issue, Gen Y always has an excuse to move on.

d. Likeability: Being liked on Facebook is perhaps the most important thing to them and they put in extra effort to maintain that perfect social media velocity.

e. Being “Oh-so” Cool: Be it listening to popular rap music, which may seem noisy to others to clicking random selfies — Gen Y will do everything that makes them look cool. Being awesome is on top of their “to-do” list.

Did we miss something? What factors do you think drive the youth today? Feel free to leave a comment. Let’s Discuss!

By Pathikrit Banerjee